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Roman Imperial Statue Bases

The study of Roman imperial statues has made remarkable strides in the last two decades. Yet the field's understandable focus on extant portraits has made it difficult to generalise accurately. Most notably, bronze was usually the material of choice, but its high scrap value meant that such statues were inevitably melted down, so that almost all surviving statues are of stone. By examining the much larger and more representative body of statue bases, Jakob Munk Hojte is here able to situate the statues themselves in context. This volume includes a catalogue of 2300 known statue bases from nearly 800 sites throughout the Roman Empire. Moreover, since it covers a period of 250 years, it allows for the first time consistent geographic, chronological and commemorative patterns to emerge. Hojte finds among other things that imperial portrait statues are connected chiefly with urban centres; that they were raised continuously during a given reign, with a higher concentration a couple years after accession; that a primary purpose was often to advertise a donor's merits; and that they increased six-fold in frequency from Augustus to Hadrian, an increase attributable to community dedications.
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Table of Contents

A review of the existing literature on music in television commercials; A quantitative survey of the extent of music in commercials; A model for analysing the interaction of music and image; An analysis of a jingle; A comparison between music videos and commercials; The textual, contextual and intertextual properties of music used for commercial purposes; The hidden promotion of musical products in television programs; The use of music for promoting television programs and channels; The characteristics of music in radio advertising; The characteristics of music in Internet advertising; The use of music for stimulating sales in shops; The production of music for advertising and sound branding; The ontology of music in films.

About the Author

Jakob Munk Hojte is post.doc. and research assistant at the Danish National Research FoundationAes Centre for Black Sea Studies.


"...brings a new dimension to the study of Roman portraiture..." -- Elizabeth Bartman, BMCR, 2006. "...a bold inter-disciplinary study that enlists a rich and largely untapped source of evidence for the study of imperial portraints." -- C.H. Hallett, Journal of Roman Studies, 127, 2007.

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