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Selling Students Short

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Table of Contents

About the author Prologue Introduction: The other side of excellence 1 Brand power 2 The variegated consumer 3 The great student surveyathon 4 Traversing the campus mall 5 Inside the virtual world 6 A nice little earner 7 Limits to learning 8 The pleasures and perils of a PhD 9 Graduation - now what? Epilogue: Reclaiming higher education Acknowledgements References

About the Author

Richard Hil is Associate Professor, School of Human Services and Social Work, Griffith University, and author of Whackademia: An Insider's Account of the Troubled University.


'For some years now I've had a gnawing concern that Australia's universities are in trouble - ethically, financially and pedagogically. Richard Hil has convinced me that it's even worse than I feared.' - Ben Eltham, New Matilda and Deakin University.

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