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Craig Storti is founder and director of Communicating Across Cultures, a Washington DC-based training and consulting firm. A leading voice in the field, he is the author of six books, including The Art of Crossing Cultures, The Art of Coming Home and Figuring Foreigners Out. Having lived nearly a quarter of his life abroad, he now lives in Maryland.
Storti's cultural observations about India are spot on. -- Ranjini Manian, CEO, Global Adjustments and author of Doing Business in India for Dummies Often in business, culture is undervalued... This book is a great start on the journey of cultural appreciation. -- From the Foreword by Sampath (Sam) Iyengar, CEO, PSI Data Systems Ltd., Aditya Birla Group, India .a fascinating look into the cultural differences between Westerners and Indians. Craig Storti helps us understand that by finely tuning our eyes and ears to the differences, we can bridge the gaps and strengthen our business relationships. -- Chris M. Gilmore, Vendor Management Director, CNA Insurance Companies In Speaking of India, Craig Storti pushes ever deeper into the sources of communication gaps between Indian and Western business culture. He offers practical solutions by raising our awareness of the potential for misunderstanding in a manner that is useful to business leaders in India and the West. -- Paul McDonough, Vice President, Offshore Program Manager, Sun Trust Bank