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The Sports Management Toolkit

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Table of Contents

1. Introduction 2. Understanding the Current Environment: The SWOT Analysis 3. Commencing the Plan: SMART objectives and Key Performance Indicators 4. Managing Risk: What if? 5. Who Will Do the Work? Identifying the People Requirements 6. Appraising the Organization's Portfolio: What Strategic Business Units Should we Focus on? 7. Critical Path Networks: Completing Projects on Time 8. Identifying Where we Make Money: Planning for Profit 9. Appraising Investment Opportunities 10. Case Study: The Great North Run

About the Author

Paul Emery is a Lecturer in Sport Management at La Trobe University, Australia.

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