Promotional Information

We use the 3dtotal.com website (450,000+ page views a month) and name to promote all our art titles. This includes adverts, announcements, features, and a free chapter on our site. We also use our various social media platforms to publicise the book: Facebook (207,000 Likes), Twitter (42,800 followers), Instagram (70,200 followers), and Pinterest (7,082 followers). In addition we post promotional videos for all our books on YouTube and Vimeo. Book releases are always announced to our mailing list of 83,000 subscribers. In terms of print marketing we send out promotional postcards and a catalogue with all physical orders in our online shop to promote book titles that are about to be released. We also send review copies to popular magazines, websites, and blogs such as ImagineFX and Parka Blogs, and work with sites such as Creative Bloq and CG Cookie to promote the usefulness of our books on their websites. In addition we advertise our titles on the popular Character Design References Facebook page (670,000 Likes). Artists involved in the book are always asked to promote the book to their audience – this means our titles are often mentioned on social media platforms with as many as a million followers.

About the Author

Lois van Baarle, AKA Loish, is a digital artist, animator, and bestselling 3dtotal Publishing author. Born in the Netherlands, she lived all over the world throughout her childhood, returning to the Netherlands in 2005 to study animation at the Utrecht School of the Arts. Loish has worked as a freelance artist and animator for more than a decade, creating concept art and character designs for animations, games, and toys. She also shares her knowledge of digital art and drawing through workshops, tutorials, live demonstrations, lectures, and books.