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For the past fifty years, popular culture has led us to believe in the left brain vs. right brain theory of personality types. Right-brain people, we've been told, are artistic, intuitive, and thoughtful, while left-brain people tend to be more analytical, logical, and objective. It would be an illuminating theory if it did not have one major drawback: It is simply not supported by science. With cowriter G. Wayne Miller, Dr. Stephen M. Kosslyn, a celebrated psychologist and leader in the field of cognitive neuroscience, explains an exciting new theory of the brain for the first time, putting the right-left debate to rest at last. Explaining his extensive research in an inviting and accessible way, Kosslyn describes how the human brain uses patterns of thought that can be identified and understood through four cognitive styles: Mover, Adaptor, Stimulator, and Perceiver. These ways of thinking and behaving shape your personality, and with the scientifically developed test provided in the book, you'll quickly be able to determine which role best defines you, just as Myers-Briggs is an almost universally referred to personality test. Once you've identified your cognitive style, the practical applications are limitless, from how you conduct business, to your romantic relationships, to your voyage of personal discovery.
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About the Author

Stephen M. Kosslyn, PhD, is director of the Center for Advanced Study in the Behavioral Sciences at Stanford University, where he is also a professor of psychology. G. Wayne Miller is a staff writer at The Providence Journal, a documentary filmmaker, and the author of seven books of nonfiction, three novels, and two short story collections.

Reviews

"Stephen Kosslyn has long been one of the world's leading cognitive psychologists. In his new book, along with Wayne Miller, he proposes a novel synthesis for thinking about the modes of cognition and the neurobiology that underlies it. This is an extremely stimulating book and a wonderfully readable one as well, even containing useful information for how each of us can make sense of our own ways of thinking." -- Robert M. Sapolsky, Stanford University Professor of Neurology and MacArthur Fellow "An invigorating thought-experiment on reassembling the brain's dynamic parts." * Publishers Weekly * "A bold new theory, with intriguing practical implications, formulated by one of America's most original psychologists." -- Howard Gardner, co-author of The App Generation "Kosslyn and Miller have written a lively, informative, and easily assimilated summary of several important principles of brain function for the general reader who does not have the time or background to follow the complexities of neuroscience research but would like a scaffolding on which to place the new facts that dominate each day's headlines." -- Jerome Kagan, emeritus professor of psychology, Harvard University "An exciting new way to think about our brains, and ourselves. Original, insightful, and a sweet read to boot." -- Daniel Gilbert, Edgar Pierce Professor of Psychology, Harvard University, author of the international best seller Stumbling on Happiness "Kosslyn is one of the world's great cognitive neuroscientists of the late 20th and early 21st century." -- Steven Pinker, bestselling author of The Language Instinct

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