Promotional Information

The bestselling business guru who brought us Purple Cow and The Dip offers his first (and totally unique) book about leadership.

About the Author

Seth Godin is a best-selling author and was named by Forbes.com one of the top 5 web celebs in the business world. He holds an MBA from Stanford University, and has been called 'the Ultimate Entrepreneur for the Information Age' by Business Week magazine.

Reviews

Godin's simple manifesto for success and happiness is inspiring. - FINANCIAL TIMES

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