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Ultimate Guide to Facebook Advertising
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Table of Contents

Table of Contents
1. Facebook's Move to Rule the World
2. Should I Pay For Advertising on Facebook?
3. Facebook Advertising Fundamentals
4. How to Setup Your First Campaign
5. How Your Thinking Must Change To Maximize Returns
6. Every Marketer For Generations Has Dreamed Of This
7. Setting Up Campaigns Correctly From The Beginning
8. Batten Down The Hatches
9. Dramatically Improve Your Click Through Rates
10. This Is Insane
11. A Marketing Machine
12. Maximizing Paid Advertising Through Free Services
13. More Tricks For Effective Ads
14. Know More About A Customer Than You Ever Imagined
15. Build A Complete Circle
16. Setting Up A Facebook Page
17. Advertising Your Facebook Page
18. Writing Facebook Status Messages That Engage
19. Drive a Customer To Your Business From The Restaurant Down The Street
20. Facebook Can Drive 10,000 Customers To Your Small Shop
21. Facebook Makes Throwing an Event Fun and Easy
22. How Larger Firms Can Connect To Customers
23. Mind Your Own Business

Promotional Information

  • Promotion to author's combined, highly targeted subscriber base reach 400,000 small business owners and 100,000 combined social following
  • Krance's podcast "Perpetual Traffic" is downloaded 100,000 times each month
  • Promotion to Digital Marketer's subscriber base of 600,000 small business owners and it's 250,000 unique monthly visitors
  • Book launch web event will coincide with an online course and participation of notable social media marketing experts
  • Marshall has an extensive online platform reach-list of 200,000+ interested in online advertising, 20,000+ specifically interested in Facebook, and 60,000+ who actively respond to author communications
  • Krance's list of Facebook management clients include Clayton Morris (Fox News and Friends Anchor), Lurn.com, Richard Kiyosaki, DollarBeardClub.com, John C. Maxwell, the Mindvalley.com brand family, to name a few
  • About the Author

    Perry Marshall is the #1 author and world's most-quoted consultant on Google advertising. He has helped over 100,000 advertisers save literally billions of dollars in "AdWords stupidity tax." His Chicago company, Perry S. Marshall & Associates, consults both online and brick-and-mortar companies on generating sales leads, web traffic, and maximizing advertising results. He's been featured at conferences in the U.S., Canada, Ireland, Great Britain, Israel and Australia. He's shared the stage with Zig Ziglar, Brian Tracy, Jay Abraham, Dan Kennedy, Harvey Mackay and Les Brown. He's consulted in over 300 industries, from computer hardware and software to high-end consulting, from health & fitness to corporate finance.

    Keith Krance is the president of Dominate Web Media, an internet marketing consultant company dedicated to helping businesses get more traffic and customers using social media marketing. He has helped thousands of business owners and entrepreneurs build their brand and authority fast.

    Thomas Meloche is the founder and president of Procuit Inc. He has more than 25 years of experience starting, building, and selling commercial software products and software companies. He has launched multiple successful startups, including Menlo Associates LLC and the Menlo family of companies. Meloche participated in building Arbor Intelligent Systems, Inc. selling it to AppNet, Inc. and participating in the successful IPO. He is a graduate of the University of Michigan with a B.S. in Computer Science.

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