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Win-Win Selling: The Original 4-Step Counselor Approach For Building Long-Term Relationships with Buyers

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Win-Win Selling

The Original 4-Step Counselor Approach For Building Long-Term Relationships with Buyers

By Larry Wilson (Foreword by)

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Format: Paperback / softback, 160 pages
Other Information: illus
Published In: Belgium, 26 February 2004
Nearly four decades after Larry Wilson pioneered the Counselor Selling Approach, Wilson Learning shares the original concepts plus important refinements. A million salespeople worldwide know its profound power: putting the customer's business problems first and making the seller a trusted problem-solver. Both buyer and seller win, and salespeople feel fulfilled.
EAN: 9789077256015
ISBN: 9077256016
Publisher: Nova Vista Publishing
Dimensions: 23.42 x 15.75 x 1.09 centimetres (0.39 kg)
Age Range: 15+ years
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