About the Author

Anne Deeter Gallaher is Owner/CEO of Deeter Gallaher Group LLC, a marketing/PR firm that combines traditional and social media to wield Powerful language. Smart marketing. Driven by measurable performance, Anne and her team create award-winning results for clients in mechanical contracting, engineering, IT, banking, commercial real estate development, legal, music entertainment, and the automotive industries. Serving on The Salvation Army Harrisburg Capital Region advisory board and the Harrisburg Regional Chamber/CREDC board, Anne is also a member of The Wall Street Journal's Women in the Economy Task Force, the Nashville Chamber of Commerce, IABC, and the founder of Harrisburg Social Media Club. Anne is the co-author with Amy D. Howell of Women in High Gear: A Guide for Entrepreneurs, On-Rampers, and Aspiring Executives. Published in The Wall Street Journal, The Huffington Post, Ragan Communications, and a contributor to several blogs, Anne holds bachelor degrees in English and Communications/Journalism. Honored in 2007 as one of Pennsylvania's Best 50 Women in Business, she is a frequent speaker and writer on entrepreneurship, women in business, social media, and PR/marketing. Connect with her on Twitter at @AnneDGallaher. With over 25 years of PR and marketing experience, Amy D. Howell serves as CEO of Howell Marketing Strategies (HMS). HMS is a PR and marketing firm that offers clients integrated and effective engagement and communications, brand monitoring, media relations, crisis communications and creative, strategic business planning - all while working to blend traditional with social media. Prior to founding HMS in 1994, Amy gained over 12 years of corporate experience in architecture, accounting, real estate and law, which provided her with a business-based springboard into marketing professional services. Since founding HMS, Amy has played pivotal roles in national projects and expanded her business to include industries such as aviation, technology and entertainment. Amy is the former Chairman of EmergeMemphis and remains active on the board. She has been an intricate part of the Memphis community by serving numerous nonprofit organizations. She is a graduate of Leadership Memphis and was named one of the Top 40 Under 40 by the Memphis Business Journal in 1999. In 2005, Memphis Woman Magazine recognized her as one of 50 Women Who Make a Difference. Follow her journey on Twitter at @HowellMarketing.