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Writing a Winning Business Plan, 5th Edition


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Table of Contents

List of illustrations; Preface; 1. Writing a business plan; 2. Your business idea; 3. The market; 4. Compiling Your marketing plan; 5. Your operational plan; 6. Your sales forecast; 7. Your financial analysis; 8. Adding Your appendices; 9. Presenting your plan; 10. Running your business to plan; Sample business plan; Glossary; Useful addresses; Other small business books from How to Books; Index.

About the Author

Matthew Record is a business consultant who specialises in the preparation of business plans for a wide variety of clients.


"'This book will not only help you prepare a business plan, it will also provide a basic understanding of how to start up a business.' Working From Home 'With poor planning being the major cause of business failure, this book could litrally save your business and your livelihood.' 'An excellent reference for even the most inexperienced business person.' Home Business Alliance"

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