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A technological breakthrough, this Colour Explosion Wizards of Waverly Place set features preprinted line art that delivers displayable art work. This set is also clean and nontoxic.

From its earliest beginnings, has been a colour company. came into being when cousins Edwin Binney and C. Harold Smith took over Edwin's father's pigment business in 1885. More than 120 years later, colour - along with creativity, learning and most of all, fun - is the hallmark of s company. has called Easton, Pennsylvania its home since the early 1900s. Today, the s world headquarters and major manufacturing facilities are located there. And downtown Easton is the home of The FACTORY, a one-of-a-kind celebration of creative fun for everyone. In 1984, became a wholly-owned subsidiary of Hallmark Cards and has since has played the lead role in Hallmark's personal development strategies.
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