Little Helper's IVI exclusive 3 dimensional play rugs are designed to stimulate and encourage children's play in a creative, entertaining and interactive way with room for friends to join in. IVI is the first and only brand that has specialised in producing carpets and rugs for children and youngsters combining design, hygiene and functionality of the product. The international style and original designs are manufactured using a high quality wool-like material deliberately chosen for its hygienic properties.These unique carpets, available in different sizes to suit budgets and space, were designed by an architect and mother of two in order to develop and promote independent thinking and traditional process of play through discovery. Banish the TV and video games and simply add your child's favourite farm animals, toys, cars, figures and dolls and enjoy watching them rediscover their creativity and imagination on their new and unique play rug. (NB: Toys not included). Designed to ensure that the carpets are the healthiest on the market, all Little Helper's IVI carpets are hypo-allergenic, anti-static, non-flammable and stain resistant for the over zealous toddler! Cheque out the other play rugs in the range for boys and girls - choose from a farm, a playing house, a town, a football pitch or a race track for hours of fun and a rug that looks great too.