One: Living With A Public Image; Two: Becoming A Symbol; Three: Dramatic Encounters; Four: Image Trouble; Five: Crisis in The Image: Type-Violation; Six: Role-Reversals; Seven: How to Be Unpopular Without Really Trying; Eight: Hero Stuff; Nine: Public Drama and Changing Society
Orrin Klapp is the author of Heroes, Villains, and Fools: The Changing American Character, as well as other works on the process of symbolic leadership. He was Professor of Sociology at San Diego State College, California
-In this book, Klapp has made a significant contribution to the
study of mass communications and modern societies through the
analysis of such public dramas and their stars. . . . [T]he
author's messages is an important one and his theoretical position
is addressed to a central question in social science. The capacity
for change in men's hearts is greatly underestimated by us cynical
sociologists in our emphasis on structural commitments. Leaders of
social movements have implicitly understood that stirring drama has
immense power to affect action. Anyone who doubts that has but to
mention the names of Christ, Gandhi, and Martin Luther King.-
--Joseph Gusfield, American Journal of Sociology -Klapp
distinguishes a symbolic leader from an organizational leader on
the grounds that an organizational leader exercises authority
within a social structure whereas a symbolic leader functions
primarily through his meaning or image, and what he represents may
be more important than what he commands. . . . [T]his book finds
its place in sociology, examining events that are intrinsically
interesting and publicly significant without pretending to
exactitude of methodology or profundity of theoretical
development.- --Wm. Bruce Cameron, American Sociological Review -In
a lively style unmarred by academic jargon, Klapp reveals the world
of the 'symbolic leader'--one who functions primarily through his
meaning or image, rather than organizational position. . . . Klapp
traces how an unknown through an accident of circumstance, becomes
a symbolic image for a wide audience, the image in turn taking on a
life of its own, independent of its holder's personality or
material contribution. . . . This is a lively, entertaining, and
sociologically important book.- --Robert Endleman, Social
Forces
"In this book, Klapp has made a significant contribution to the
study of mass communications and modern societies through the
analysis of such public dramas and their stars. . . . [T]he
author's messages is an important one and his theoretical position
is addressed to a central question in social science. The capacity
for change in men's hearts is greatly underestimated by us cynical
sociologists in our emphasis on structural commitments. Leaders of
social movements have implicitly understood that stirring drama has
immense power to affect action. Anyone who doubts that has but to
mention the names of Christ, Gandhi, and Martin Luther King."
--Joseph Gusfield, American Journal of Sociology "Klapp
distinguishes a symbolic leader from an organizational leader on
the grounds that an organizational leader exercises authority
within a social structure whereas a symbolic leader functions
primarily through his meaning or image, and what he represents may
be more important than what he commands. . . . [T]his book finds
its place in sociology, examining events that are intrinsically
interesting and publicly significant without pretending to
exactitude of methodology or profundity of theoretical
development." --Wm. Bruce Cameron, American Sociological Review "In
a lively style unmarred by academic jargon, Klapp reveals the world
of the 'symbolic leader'--one who functions primarily through his
meaning or image, rather than organizational position. . . . Klapp
traces how an unknown through an accident of circumstance, becomes
a symbolic image for a wide audience, the image in turn taking on a
life of its own, independent of its holder's personality or
material contribution. . . . This is a lively, entertaining, and
sociologically important book." --Robert Endleman, Social
Forces
"In this book, Klapp has made a significant contribution to the
study of mass communications and modern societies through the
analysis of such public dramas and their stars. . . . [T]he
author's messages is an important one and his theoretical position
is addressed to a central question in social science. The capacity
for change in men's hearts is greatly underestimated by us cynical
sociologists in our emphasis on structural commitments. Leaders of
social movements have implicitly understood that stirring drama has
immense power to affect action. Anyone who doubts that has but to
mention the names of Christ, Gandhi, and Martin Luther King."
--Joseph Gusfield, American Journal of Sociology "Klapp
distinguishes a symbolic leader from an organizational leader on
the grounds that an organizational leader exercises authority
within a social structure whereas a symbolic leader functions
primarily through his meaning or image, and what he represents may
be more important than what he commands. . . . [T]his book finds
its place in sociology, examining events that are intrinsically
interesting and publicly significant without pretending to
exactitude of methodology or profundity of theoretical
development." --Wm. Bruce Cameron, American Sociological Review "In
a lively style unmarred by academic jargon, Klapp reveals the world
of the 'symbolic leader'--one who functions primarily through his
meaning or image, rather than organizational position. . . . Klapp
traces how an unknown through an accident of circumstance, becomes
a symbolic image for a wide audience, the image in turn taking on a
life of its own, independent of its holder's personality or
material contribution. . . . This is a lively, entertaining, and
sociologically important book." --Robert Endleman, Social Forces
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