Reed Hastings is an entrepreneur who has revolutionized
entertainment since cofounding Netflix in 1997, serving as its
chairman and CEO since 1999. His first company, Pure Software, was
launched in 1991 and was acquired just before Netflix launched.
Hastings served on the California State Board of Education from
2000 to 2004 and is an active educational philanthropist. He has
sat on the board of several educational organizations including
Dreambox Learning, the KIPP Foundation, and the Pahara Institute.
He received a BA from Bowdoin College in 1983 and an MSCS in
artificial intelligence from Stanford University in 1988. Between
Bowdoin and Stanford, Reed served in the Peace Corps as
a volunteer teacher in southern Africa.
Erin Meyer is the author of The Culture Map: Breaking
Through the Invisible Boundaries of Global Business and a
professor at INSEAD, one of the world’s leading international
business schools. Her work has appeared in Harvard Business Review,
The New York Times, and Forbes.com. In 2019, Meyer was
selected by the Thinkers50 as one of the fifty most influential
business thinkers in the world. She received an MBA from
INSEAD in 2004, and she currently lives in Paris, France. In 1994
and 1995 Meyer also served in the Peace Corps as a volunteer
teacher in southern Africa. Visit erinmeyer.com for
more information.
“Given the current hostility to the technology sector, the
rejection of established H.R. wisdom and intensity of the
organizational upheaval promoted by No Rules Rules may
generate controversy. Mr. Hastings could have remained under
the radar during the Silicon Valley’s cultural maelstrom.
Instead, he has entered the fray with an important
contribution that provides the beginnings of a road map for the
sector to regain trust. . . No Rules Rules demonstrates that
it is not only possible to pursue both freedom and responsibility
at the same time, but that for Silicon Valley and the rest of us to
thrive together, it is essential.” —The New York
Times
“Hastings, CEO and cofounder of Netflix, and Meyer, a business
professor at INSEAD, team up to explore the organizational
cultures, successes, and lessons learned within Netflix. . .
taking turns throughout the book to explain a situation or
practice. This format feels conversational, and makes the book very
easy to follow. . . Informative, thought provoking, and
down-to-earth.” —Booklist
"In alternating sections with Meyer, who provides elaboration based
on more than 200 Netflix interviews, Hastings details the making of
the Netflix way, from hiring the best creative talent at high pay
to increasing candor through frequent feedback and gradually
removing controls that stifle innovation. . . Fascinating story of
a counterintuitive approach that apparently works." —Kirkus
Reviews
"A fascinating analysis of Netflix. . . Highly recommended for
leaders eager to build innovative, fast, and flexible teams."
—Library Journal, starred review
"Aspiring tech moguls should flock to Hastings and Meyer’s
energetic and fascinating account." —Publishers Weekly
“I had the privilege of learning from Reed personally and studying
the Netflix culture. The insights in this book are invaluable to
anyone trying to create and sustain organizational culture.” —Satya
Nadella, CEO of Microsoft
“As the information age shrinks product cycles and compresses time
frames, the most important business question of our era is, How do
we keep innovating? In this breakthrough book, Reed Hastings and
Erin Meyer provide the answer. They lay out a proven, systematic
methodology for building, maintaining, and enhancing a highly
innovative global culture. It is an amazing piece of work.
Bravo!”—Ben Horowitz, cofounder of Andreessen Horowitz
“Reed Hastings learned early what it takes to build an enduring
great company. Here in No Rules Rules, he and Erin Meyer teach the
culture that propelled Netflix into one of the most distinctive and
impactful companies on the planet. Packed with vivid specifics,
they illustrate how Hastings melded a spicy concoction into a
framework of freedom and responsibility. Well-written and
fast-paced, timeless and timely, inspired and practical, smart and
wise—read it and learn the Netflix secret sauce from the master
himself!”—Jim Collins, author of Good to Great, co-author of Built
to Last and Beyond Entrepreneurship
“Forget reinventing television; Reed Hastings' real achievement is
reinventing corporate culture, and in No Rules Rules, Reed reveals
all the tactics and processes that he’s used to make Netflix one of
the 21st century’s most innovative companies. Clear, compelling,
fascinating, and (for a book about Netflix), appropriately
binge-worthy, No Rules Rules is the book I wish I had read when I
was starting out, and it’s the book I’ll be giving to every CEO I
work with. It’s simply a must-have for any business leader.”—Marc
Randolph, Netflix co-founder and author of That Will Never Work:
The Birth of Netflix and the Amazing Life of an Idea
“Netflix’s unique culture of freedom and responsibility and
its flexibility to adapt are fueling its remarkable rise around the
world. In No Rules Rules, Reed Hastings and Erin Meyer reveal
the fascinating story of Netflix success, while providing
actionable lessons for leaders on how to attract top talent and
unleash their creative energies to drive
excellence.”—Susan E. Rice, former U.S. national security
adviser and permanent representative to the United Nations
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