Alexander Wyclif Reed, also known as Clif
Reed and A. W. Reed, (7 March 1908 – 19 October
1979) was aprolific New Zealand publisher and author.
With his uncle Alfred he established the publishing
firm A. H. & A. W. Reed. As an author he was known most
commonly as A. W. Reed. Reed wrote many books on topics such as
myths, language and place names of
both Māoriand Australian Aboriginal cultures.
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