Table of Contents

Introduction

Section 1 Understanding your camera
This section is a guide to understanding the different types of cameras and lenses, modes and functions. Learn how to use the camera and lenses – 'getting off auto' using A 'aperture priority' and S 'shutter priority' and M 'manual' taking full control of exposure. Understanding ISO and how to use the meter.
TOP TIPS Providing more detailed explanations on the more technical aspects of each subject.

Cameras – smart phone, compact, bridge, micro system, DSLR, medium & large format
Lenses – prime, macro, wide angle, zoom, telephoto
Exposure – controlling ISO, aperture, shutter & using your meter
Composition – basic composition guides, recording an image, file types and image quality:
Selecting metering modes
Selecting focus mode
Evaluating exposure and using a histogram

Section 2 Composition and approach by subject
The principals of composition. How to tune in and 'ways of seeing'. Aspect ratio and the nonsense of 10x8”. Using your gear to best effect. Pushing boundaries and breaking rules.

Subjects
The subject chapters are full of great images with explanations on how the images were achieved from a composition perspective and tips on how to approach each subject matter.
people – babies, children, teens and families
events – weddings, parties, celebrations
animals & wildlife – landscape & nature
travel
product & still life

Section 3 Understanding post production
A step-by-step, basic guide
Photo software explained
What you do and don’t need to know
An introduction to lightroom

File types – jpeg, raw, tiff advantages of shooting RAW files and introduction to RAW processing
Workflow – downloading & backing up, cataloguing your images and understanding meta-data
Basic post production – digital manipulation, print/sharing basic editing, cropping, colour correction and retouching.
Print & sharing – exporting for print and email.

Section 4 Turning pro and profitable – busy girl case studies
 Lemon Zebra – Two mums who have specialise in a school photography business.
Rona Wheeldon – photography for flower arranging business.
Lola Rose – Creative wedding photographer.

About the Author

Lorna Yabsley has worked at the high end' of the photographic industry for over 25 years with her unique style being widely emulated. Coming into the business at an early age from an arts background, she learnt her craft working alongside some of Britain's leading photographers. She then became the founder and principal photographer at Bangwallop, making her the go-to source in contemporary photography.

http://www.bangwallop.co.uk