Introduction; Chapter 1 What is organisation culture?; Chapter 2; Chapter 3 The mass paradigm fragments; Chapter 4 ‘Serving the nation’; Chapter 5 The ‘Mouth of the South’ and his ‘Chicken Noodle Network’; Chapter 6 Continuous revolution; Chapter 7 Reinventing the news; Chapter 8 ‘Part of the British way of life’; Chapter 9 ‘Underdogs and outsiders’; Chapter 10 Reithianism versus Birtism; Chapter 11 Adrenaline; Chapter 12 A special case?;
Lucy Küng is Project Manager at the Institute for Communications and Media at the University of St Gallen, Switzerland.
'This is an exceptionally clear and compact book about the world of media management ... an insightful read, strongly recommended to media managers and policymakers, and anyone working in an organization outside or only loosely connected with the media's unique "cultural loop."'- Telecommunications Policy
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