Foreword.
Preface.
Acknowledgments.
I. OVERVIEW.
1. Organizations and Change.
The Change Agent.
The Culture.
The People.
2. Strategies or Patterns.
Pattern Formats.
Using Patterns.
3. Where Do I Start?
Evangelism Is Critical for Success.
A Small Package of Patterns.
4. What Do I Do Next?
Target Groups to Ask for Help.
It's Important to Say "Thanks".
5. Meetings and More.
Let's Meet!
Using Information That's Out There.
Stay Connected.
6. Take Action!
Other Ways to Learn.
7. It's All About People.
What's in It for the Organization?
You Have Feelings, Too!
8. A New Role: Now You're Dedicated!
You Have Convinced Them–You Are a Dedicated Champion.
9. Convince the Masses.
Enlist Gurus and Famous People.
10. More Influence Strategies.
Keep Things Visible.
It's Just a Token.
Location Also Counts.
Things Are Humming.
11. Keep It Going.
Be Proactive!
12. Dealing with Resistance.
Build Bridges.
A Champion Skeptic.
It's All About Politics.
II. EXPERIENCES.
Multiple Sclerosis Society Experience Report.
UNCA Experience Report.
Sun Core J2EE Patterns Experience Report.
Customer Training Experience Report.
III. THE PATTERNS.
Ask for Help.
Big Jolt.
Bridge-Builder.
Brown Bag.
Champion Skeptic.
Connector.
Corporate Angel.
Corridor Politics.
Dedicated Champion.
Do Food.
e-Forum.
Early Adopter.
Early Majority.
Evangelist.
External Validation.
Fear Less.
Group Identity.
Guru on Your Side.
Guru Review.
Hometown Story.
In Your Space.
Innovator.
Involve Everyone.
Just Do It.
Just Enough.
Just Say Thanks.
Local Sponsor.
Location, Location, Location.
Mentor.
Next Steps.
Personal Touch.
Piggyback.
Plant the Seeds.
The Right Time.
Royal Audience.
Shoulder to Cry On.
Small Successes.
Smell of Success.
Stay in Touch.
Step by Step.
Study Group.
Sustained Momentum.
Tailor Made.
Test the Waters.
Time for Reflection.
Token.
Trial Run.
Whisper in the General's Ear.
External Pattern References.
Appendix.
References.
Index.
Does your organization embrace change, or fear it? Organizations that fail to adapt over time become less profitable, and may be headed toward ruin. The techniques in this book will help you introduce new ideas into your organization. Each technique is written as a pattern (a form of knowledge management for capturing a recurring, successful practice). The patterns approach has proven successful in transforming fields from software to architecture, and this new book can help you become a successful advocate for change in your organization. The 48 patterns in this book are based on the authors' significant experience and interviews with others who have introduced new ideas into their organizations. The final product is not simply the ideas of the authors, but rather the reported successes of many different people in many different organizations throughout the world. When they read many of the techniques, experts in leading change might say: I already do that! And those less experienced in organizational change will be fortified with the knowledge to go about it effectively.
Mary Lynn Manns, Ph.D., is a professor in the Department of Management and Accountancy at the University of North Carolina, Asheville. Her doctoral work focused on the introduction of patterns into organizations. She is well known for her many presentations on this topic.
Linda Rising, Ph.D., is well known throughout the patterns community as the editor of Design Patterns in Communications Software (Cambridge University Press, 2001) and The Patterns Handbook (Cambridge University Press, 1997). Now an independent consultant, she helped lead the introduction of patterns into AG Communication Systems in Phoenix, Arizona. Linda has worked in the telecommunications, avionics, and strategic weapons industries, and has extensive training and university teaching experience. She holds a Ph.D. from Arizona State University.
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