Series Foreword Introduction Prologue: 1840--William Henry Harrison 1960--John Kennedy 1964--Barry Goldwater 1968--Richard Nixon 1980--Ronald Reagan 1992--Bill and Hillary Clinton 2000--George W. Bush Bibliographic Essay Index

About the Author

ROBERT V. FRIEDENBERG is Professor of Communication at Miami University, Ohio. Among his most recent publications are Communication Consultants in Political Campaigns (Praeger, 1997) and Political Campaign Communication (Praeger, 2000, 4th edition).

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About the Author