About the Author

David A. Shore, PhD, is associate dean and founding director of the Trust Initiative at the Harvard School of Public Health, where he also serves as executive director of the Center for Continuing Professional Education. Dr. Shore teaches the popular Harvard graduate course Strategic Marketing: Gaining Competitive Advantage Through Positioning, Branding, and Trust. A frequent speaker, he has delivered keynote addresses and provided consultation on six continents. He chaired the first, second, and third national Conferences on Branding, Positioning and Competitive Strategies in the Healthcare Industries and is frequently quoted by the media in such publications as The Wall Street Journal, The New York Times, INC, and Modern Healthcare. His work on brand, reputation, and trust is part of his larger work on market dynamics and the market strategies that most powerfully affect the creation of competitive advantage. In all of his work, Shore strives to build constructive links between theory and practice.

Fishpond works with suppliers all over the world to bring you a huge selection of products, really great prices, and delivery included on over 25 million products that we sell. We do our best every day to make Fishpond an awesome place for customers to shop and get what they want — all at the best prices online.

About Fishpond

You can earn a 8% commission by selling The Trust Prescription for Healthcare: Building Your Reputation (ACHE Management) on your website. It's easy to get started - we will give you example code. After you're set-up, your website can earn you money while you work, play or even sleep! You should start right now!

Are you the Author or Publisher of a book? Or the manufacturer of one of the millions of products that we sell. You can improve sales and grow your revenue by submitting additional information on this title. The better the information we have about a product, the more we will sell!

Submit Information