* Marketing to the Historical Materialism journal list of print subscribers and email listserve * Direct mail to Soviet studies academics and political science professors, including specifically teachers who have course adopted previous editions of What Is to Be Done? * Promotion at Slavic and Russian studies conferences through attendance, tabling, and program ads
Lars T. Lih is the editor of Stalin's Letters to Molotov, the author of Bread and Authority in Russia 1914-1921. He has taught political science at Wellesley College and currently teaches at the McGill School of Music in Montréal.
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