How the Worldwide Leader turned X's and O's into billions of $$$
Travis Vogan is assistant professor of Journalism and Mass Communication and American Studies at the University of Iowa. He is the author of Keepers of the Flame: NFL Films and the Rise of Sports Media.
"Vogan's research provides him with ample fodder to engross readers
with stories and insights into the world behind their notable
shows. . . . Sports fans will enjoy this well-researched and
fascinating look at how ESPN has impacted both television and the
viewing habits of millions of watchers."--Library Journal
"Represents a genuinely original and overdue assessment of perhaps
the most significant entity in sports media since the penny press.
An exceptional trove of interviews, archival information, and
industrial and aesthetic analysis." --Victoria E. Johnson, author
of Heartland TV: Prime Time Television and the Struggle for U.S.
Identity
"This smart, lively examination of ESPN's place in American culture
and how it continues to consciously work its way in is a trove of
research, insight, and fascinating stories."--Robert Lipsyte, New
York Times columnist and author of An Accidental Sportswriter
"This is to date the most thoroughly researched and well-argued
analysis of ESPN."--Aaron Baker, author of Contesting Identities:
Sports in American Film
"This well-researched book is a gold mine of information about the
origin and philosophy of ESPN. Highly recommended."--Choice
"In this fascinating history, journalism professor Vogan imbues the
network's nascent struggles with a sense of adventure. . . . Sports
fans, especially those of the couch-potato variety, will find this
account of the life of a TV network as enjoyable as most star
biographies."--Booklist
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