Table of Contents

Part I: Introduction

1. Introduction to the economics of health promotion and disease prevention
2. Supporting effective and efficient policies: the role of economic analysis
3. Measurement challenges in the economic evaluation of public health interventions

Part II: Making the economic case for tackling key risk factors for health

4. Curbing tobacco smoking
5. Tackling alcohol-related harms
6. Promoting physical activity
 Appendix: the effectiveness of interventions for physical activity
7. Improving the quality of nutrition
8. Addressing environmental risks for child health
9. Preventing road-related injuries
10. Protecting mental health, preventing depression

Part III: Broader perspectives on the economics of health promotion and disease prevention

11. Social determinants of health: early childhood development and education
12. Health promotion, disease prevention and health inequalities

Part IV: Translating evidence into policy
13. Evidence into policy: the case of public health
14. Making an economic case for intersectoral action
15. The economics of health promotion and disease prevention: the way forward

Index
 

About the Author

David McDaid is Senior Research Fellow in Health Economics and Health Policy at the London School of Economics and Political Science, UK.

Franco Sassi is Senior Health Economist in the Health Division of the Directorate for Employment, Labour and Social Affairs at the OECD in Paris, France.

Sherry Merkur is Research Fellow and Health Policy Analyst at the European Observatory on Health Systems and Policies, London School of Economics and Political Science, UK.