Table of Contents

Part 1 Building a strong foundation: building a healthy worksite from the view of a CEO; using theories and models to support program planning; forming alliances to insure program integration. Part 2 Operation processes that work: establishing the operating plan and resources; designing health promotion programming; using administrative processes that keep it working. Part 3 Programming strategies for mature programs: introducing program strategies for mature programs; building partnerships between mature worksite health promotion programs and managed care; Dow Chemical's evaluation-driven approach; implementing health and productivity management; improving the organization through the work promotion model; presenting final thoughts for mature programs. Part 4 Reengineering: introducing the concept of reengineering; linking reengineering to corporate strategy; using benchmarking best practices; institutionalizing worksite health promotion - "Heart Check"; promoting reengineering with the organizational development model for health promotion reengineering. Part 5 The 21st century challenge: introducing the 21st century challenge; using new communication technologies as a bridge to better health; using integrative medicine; expanding workplace health promotion globally; providing a broader vision for worksite health.

About the Author

Carolyn C. Cox, PhD, CHES, is an associate professor of health science at Truman State University in Kirksville, Missouri. She is respected in the field of worksite health promotion and frequently serves as a reviewer for textbook publishers on the topic.

Extensively published and well practiced as a presenter of research on worksite health promotion, Cox is a fellow for the Association for Worksite Health Promotion, a member of the American College of Sports Medicine's Alliance of Health Fitness Professionals, and chair of the Missouri Governor's Council on Physical Fitness and Health's Worksite Health Promotion Task Force.

Dr. Cox also is an active member of the National Wellness Institute and the American Alliance for Health Education of the American Alliance for Health, Physical Education, Recreation and Dance. The Central District and Missouri Chapter of AAHPERD named her the College/University Health Education Professional of the Year for 2002. Dr. Cox enjoys fitness walking, strength training, and cycling in her free time.

Contributors

Lisa Bailey, William B. Baun, EPD, FAWHP, Gary Billotti, M.S., Susan Blair, FAWHP, Scott Chovanec, Carolyn C. Cox, Ph.D., CHES, FAWHP, Tracey L. Cox, FAWHP, Vicki Diffendal, FAWHP, Ron Z. Goetzel, Ph.D., Thomas Golaszewski, Ph.D., John Harris, Jacqueline Hooper, DrPH, FAWHP, David Hunnicutt, Ph.D,
Debbie Jordan, Joseph A. Leutzinger, Ph.D., FAWHP, Susan T. Liebenow,
Wendy D. Lynch, Ph.D., Dan Newton, Michael P. O'Donnell, PhD, MBA, MPH, Ron Ozminkowski, Ph.D., George Pfeiffer, M.S.E., FAWHP, Nico Pronk, Ph.D., FACSM, FAWHP, Chuck Reynolds, Anastasia M. Snelling, Ph.D., RD, FAWHP, Neal Sofian,
Maura O. Stevenson, Ph.D., Paul E. Terry, Ph.D, Paul Terry, PhD, Gordon R. Waine, FCIB, ACIS, Ted Wegleitner, Sharon Wilke, M.S., Dean Witherspoon

Reviews

"A valuable common reference for teams of human resources and associated personnel beginning a (health promotion) project. The editor is a respected professor and an expert on worksite health promotion"
J. Thomas Pierce, PhD
University of Kansas Medical Center