Joe Friel's Training Bible Coaching company is one of the most respected and successful in endurance sports. Joe has been training endurance athletes since 1980, including national champions, world championship contenders, and Olympic athletes in road cycling, mountain biking, triathlon, and duathlon. Joe is an elite certified USA Triathlon and USA Cycling Coach and holds a master's degree in exercise science. Joe's writing has appeared in dozens of national and international magazines, newspapers, and websites. Joe conducts training and racing seminars around the world and online and provides consulting services for corporations in the fitness industry. He has also been active in business as the founder of Ultrafit, an association of coaching businesses, Training Peaks, a web-based software company, and Training Bible Coaching. More information on Joe is available at TrainingBible.com and at his blog.
"Any new triathlete would greatly benefit from this book, and if you were to buy just one book for your first triathlon, this would be the one!" -- TriNewbies.com"Joe takes the fear out of doing a first triathlon." -- Barb Lindquist, 2004 USA Olympic Team"If you are looking to get off to a great start in this sport, you have come to the right place!" -- Siri Lindley, Triathlon World Champion"Whether you're a beginning triathlete or a seasoned pro, Joe Friel is the utmost authority on triathlon training." -- Ryan Bolton, 2000 USA Olympic Team
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