Kevin T. Jackson is a consultant on business ethics for
organizations and leaders worldwide. He is Associate Professor of
Legal and Ethical Studies at Fordham University's Schools of
Business in New York City. Dr. Jackson delivered seminars on ethics
in the securities industry for the NASD, and has given
presentations for executives, dignitaries, and financial services
organizations, including LOMA/LIMRA. A frequent commentator in the
news media on
legal and ethical issues facing corporations, he has been on CBS
Evening News, CNN, Fox News, and National Public Radio. He lives in
New York City.
"Bad reputation? Author Kevin Jackson argues that taking the
ethical high road is the only way for firms to reach lasting
success. In Building Reputational Capital, Jackson offers a
practical guide for executives, managers, entrepreneurs, lawyers
and consultants."--Investor's Business Daily
"This is a comprehensive, down-to-earth guide to creating and
sustaining your good reputation as a fair and ethical company.
Jackson, an ethics consultant and an associate professor at Fordham
University, devotes the first half to gauging the effects of
credibility and the second to making credibility happen. As he
reminds readers, a good reputation is important for attracting
principled employees and keeping the company in good standing, but
its also necessary
for competitive advantage. The advice is common sense: Among the
many tips, he distinguishes between corporate conduct that
magnifies reputation (following the spirit of the law) and conduct
that
merely maintains reputation (following the letter of the law).
Overall, its good to see an important subject handled so skillfully
in a readable, non-preachy format."--Harvard Business School,
Working Knowledge website
"Bad reputation? Author Kevin Jackson argues that taking the
ethical high road is the only way for firms to reach lasting
success. In Building Reputational Capital, Jackson offers a
practical guide for executives, managers, entrepreneurs, lawyers
and consultants."--Investor's Business Daily
"This is a comprehensive, down-to-earth guide to creating and
sustaining your good reputation as a fair and ethical company.
Jackson, an ethics consultant and an associate professor at Fordham
University, devotes the first half to gauging the effects of
credibility and the second to making credibility happen. As he
reminds readers, a good reputation is important for attracting
principled employees and keeping the company in good standing, but
its also necessary
for competitive advantage. The advice is common sense: Among the
many tips, he distinguishes between corporate conduct that
magnifies reputation (following the spirit of the law) and conduct
that
merely maintains reputation (following the letter of the law).
Overall, its good to see an important subject handled so skillfully
in a readable, non-preachy format."--Harvard Business School,
Working Knowledge website
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