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But Wait ... There's More!
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About the Author

Remy Stern is a former editor at Radar; he has written for numerous publications including The New York Times, Observer, People, Vanity Fair, Rolling Stone, New York, Esquire, Details, GQ, Men's Health, Time Out, Salon, and numerous others. He has a lifelong fascination for infomercials that led him to buy a home pasta machine--for his college dorm room.

Reviews

"[An] entertaining portrait...Mr. Stern is at his best when he confronts the real stars here: the infomercials themselves...But Wait...There's More! is well worth your time." -- Wall Street Journal"One of the most interesting industry portraits to come along in a while." -- USA Today"[An] intelligently composed expos�, an impressive work of contemporary history, full of wit." -- Dallas Morning News"[A] lively expos�. . . . Stern is the perfect host to this slightly seedy world, well-informed and 'transfixed by the zany nature of it all.'" -- Publishers Weekly"In his addictive take on the gimmickry that is direct-response TV, Remy Stern explains why we buy into products with false promises and celeb spokesmen with even falser tans." -- Advertising Age"A wholly fascinating account of a wholly fascinating industry." -- Robert B. Cialdini, bestselling author of Influence"Nothing is more joyously, or obnoxiously American than the infomercial. This is a book for everyone who is, or once was, a late-night TV junkie." -- Paco Underhill, author of the national bestseller Why We Buy"Act now and read this book. It slices and dices the world of infomercials-humorously detailing their meteoric rise as icons of Americana." -- Edward Ugel, author of Money for Nothing"I avoid late night TV like the plague-and Remy Stern explains why, wonderfully, in But Wait...There's More!" -- Michael Gross, author of Rogues' Gallery and 740 Park

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