Table of Contents

* A Human-Centered Technology * Experiencing the World * The Power of Representation * Fitting the Artifact to the Person * The Human Mind * Distributed Cognition * A Place for Everything, and Everything in Its Place * Predicting the Future * Soft and Hard Technology * Technology Is Not Neutral

About the Author

Donald A. Norman is Professor of Computer Science at Northwestern University, a former Apple Fellow," and a partner in the Nielsen Norman Group Consulting Firm, which consults with corporations on design. He is the author of a number of books on design, including Emotional Design and the best-selling The Design of Everyday Things. He lives in Northbrook, Illinois and Palo Alto, California.