David Farber is professor of history at the University of New Mexico. His books include Chicago '68, also published by the University of Chicago Press.
"David Farber has undertaken a difficult project: a life-and-times biography of Alfred P. Sloan, a man who left no personal or corporate papers, who in his own autobiography avoided entirely his subjective feelings, and who sought throughout his life to manipulate and control how others viewed him. There is no existing biography of Sloan - one of the most important figures in modern industrial enterprise - but there is no doubt that he deserves one. Does Farber pull it off? He does. Superbly written, Sloan Rules is a first-rate piece of biography and history." - Robert M. Collins, author of More: The Politics of Economic Growth in Postwar America
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