Reviews

'Compelling' Sunday Times 'Candid and humorous' The Times 'Branson has a list of achievements unmatched by any other U.K businessman. For anyone burning with entrepreneurial zeal, his reminiscences are akin to a sacred text'. The Mail on Sunday (June 1999) '...a remarkable story of business success against the financial odds, against all precepts of conventional management...Having defied everyone who has ever predicted his downfall and having created one of the world's most admired brand names, Branson is entitled to tell it all...' Martin Van der Weyer, Evening Standard 'Richard Branson is an incredible man, and this is an incredible autobiography... a great read - sex, balloons, intrigue and money' Frank Kane in Sunday Business 'Branson bares his soul - and everything else - in a non-fiction blockbuster...a must read' Business Age