Acknowledgements
Introduction
Chapter 1. The Politics of Dollhood in Nineteenth-Century
America
Chapter 2. Masculinity, Technology, and the Doll Economy,
1860–1906
Chapter 3. In The Dolls' House, the Material Maternalism of Martha
Chase, 1889–1914
Chapter 4. Marketing a Campbell Kids Culture, Engendering New Kid
Dolls, 1902–1914
Chapter 5. New Women and Talismen, Rose O'Neill and the Kewpies,
1909–1914
Chapter 6. Forging the American Doll Industry, 1914–1929
Chapter 7. Children's Day, Constructing a Consumer Culture For
Girls, 1900–1930
Epilogue: Agents or Agency, Dolls in Modern America Since 1930
Notes
Index
Miriam Formanek-Brunell is associate professor of history and director of women's and gender studies at the University of Missouri in Kansas City.
Provides a fresh perspective on the construction of gender in America..a pioneering book of interest to collectors, historians of women and of consumer culture, and anyone who has a child who plays with dolls. -- Molly Ladd-Taylor Journal of American History Formanek-Brunell effectively challenges the popular assumption that dolls are representation of patriarchal culture and that girls are passive consumers of that culture. -- Lisa A. Marovich Technology and Culture Much of the value of Made to Play House is its deft weaving of business history, cultural history, and material culture studies into a coherent, largely convincing, narrative... The vivid portraits of the female entrepreneurs with an agenda for childhood are the book's most significant contribution to the literature of history and business. -- Mary Lynn Stevens Heininger Business History Review This superb interdisciplinary history deploys mechanical patents and material culture to chart the development of a gendered American doll industry. -- Eileen Boris Nation The book makes a solid contribution to the literature on childhood as well as business history and... illustrates the use that can be made of material culture in historical research. -- Sylvia Hoffert American Historical Review
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