Table of Contents

Preface.

List of Figures and Tables.

Part 1 Lobbying – its function and legitimisation.

A. Lobbying: concepts and definitions.

B. The democratic legitimisation for lobbying.

C. The function of lobbying for businesses.

D. Part 1 Executive summary.

Part 2 Lobbying – far more than just ad hoc communication.

A. Lobbying as an early warning system: identifying issues and trends.

B. Lobbying as a long-term project: a structural approach to decision-making processes.

C. Lobbying as political crisis management: “emergency intervention”.

D. Part 2 Executive summary.

Part 3 The European Union political system and the specifics of lobbying at a European level.

A. A brief history of European integration.

B. The political system of the EU.

C. Lobbying in a 27-state Europe.

D. Part 3 Executive summary.

Part 4 Lobbying at European Union institutions – framework and approaches.

A. The basis of legislation in the EU post-Lisbon.

B. Lobbying at the Council of the European Union (Council of Ministers).

C. Lobbying at the European Commission.

D. Lobbying at the European Parliament.

E. Lobbying at the Committee of the Regions and the Economic and Social Committee.

F. Part 4 Executive summary.

Part 5 Methods and tools for targeted lobbying in the EU.

A. General points (issues and trends).

B. Structural tools.

C. Processual tools.

D. Implementation in practice: a comprehensive model for structuring effective and efficient lobbying.

E. The personal profile of a lobbyist.

F. Part 5 Executive summary.

Part 6 Case study.

A. Starting point: awareness of an ongoing EU legislative procedure.

B. Step 1: developing content objectives and assessing political feasibility.

C. Step 2: processual situation analysis and strategic planning.

D. Step 3: drafting and submitting a white paper to previously determined recipients in the legislature and executive.

E. Steps 4 and 5: supplementing the white paper and following the decision-making process in the legislature and executive.

F. Result: achievement of objectives.

Part 7 Lobbying in the EU and the USA “K Street” – a model for Brussels?

A. The political system of the USA.

B. Lobbying in the USA.

C. Lobbying methods in the EU and the USA.

D. Conclusion: the USA – showing the way for EU lobbying?

E. Part 7 Executive summary.

Bibliography.

Endnotes.

About the Author

Dr Klemens Joos is the founder and managing director of EUTOP International GmbH. EUTOP has successfully represented the interests of private companies and organisations vis-a-vis decision-makers in the institutions of the European Union and its member states for 20 years.